Pricing Strategy
Freelance & Consultant Rate Calculator
Determine your exact freelance hourly rate, day rate, and project pricing based on target take-home income, billable hours, business software overhead, and tax buffers.
Target Income & Capacity
Specify your target salary and realistic billable workload.
The actual cash you want to deposit in your personal bank account
£
48 weeks = 4 weeks vacation
Avg 25-30 hrs (rest is admin/sales)
Overhead, Taxes & Safety Margin
Software (GitHub, AWS, Figma), laptop, co-working, accountant
£
%
%
Recommended Pricing1200 billable hrs/yr
Target Minimum Hourly Rate
£163 / hour
Day Rate (8 Hours)
£1,303
Monthly Gross Billing
£16,292
Revenue Allocation BreakdownTotal: £195,500
Net (61%)
Taxes (20%)
Overhead (5%)
Profit (13%)
Project Pricing Rule of Thumb
2-Week Sprint Quote (50 hrs)
£8,146
Monthly Retainer Quote
£16,292
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Frequently Asked Questions
Why should freelancers charge more than their equivalent hourly employee wage?
Freelancers must cover non-billable business development hours, software subscriptions, self-employment taxes, hardware depreciation, and health insurance.
How many billable hours are realistic per week?
Most full-time freelancers average 25–30 billable hours per week, with the remaining 10–15 hours dedicated to administration, proposals, and skill development.